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Coca-Cola Clocks: Timely Collectibles

by Daniel Wright

Throughout the civilized world, Coca-Cola advertising is incredibly well known and instantly identified. The company has for a very long time recognized that collectibles are a fine way to advertise among fans and those not yet devoted to their brand of soda. Items can be found to appeal to nearly any individual of any age and taste.

Some collect Coca-Cola clocks, signs, pins, sweatshirts and thousands of other memorabilia and objects both for their practical uses and for their logo. Their Christmas Santa appears on mugs, clothing and dozens of other objects and brings in sales year after year. Creation of this Santa in 1931 is believed to have popularized what we associate with how Santa looks.

Clocks with the Coca-Cola logo were originally made to be displayed in stores that sold the brand and many clocks also say "Sold Here". They were often given to store owners free of charge as an incentive to be used in the store. Some clocks were quite simple in design while others were more elaborate and incorporated things such as neon lighting. Some collectors find these neon clocks to be art and display them as such or they incorporate them into the decor of their home. Others like having a simple and practical timepiece that also incorporates a favorite brand.

In addition to the vintage and older Coca-Cola clocks, in more modern times all sorts of watches and clocks have been made and continue to be very popular items. They make perfect gifts for Coke aficionados of course, but many who don't have collections still have a fondness for the brand and enjoy even a single item. Clocks, after all, are imminently practical.

These Coca-Cola clocks have even been replicated as pins that are appealing to collectors of pins as well as collectors of clocks and advertising memorabilia. They make excellent gifts for collectors and can even be used to decorate the wrapping of a larger gift as a hint as to what is inside.

Modern Coca-Cola clocks may be sophisticated electronic chronometers or replicas of vintage clocks. Age alone is not what makes these clocks desirable or valuable, since some from only a few years ago may bring many times as much at sale or auction than real vintage ones. There is also a thriving business in making vintage replicas. Replicas can be fairly costly, but most of them are a more affordable way to own or give these items.

Soda-Pop-Collectibles.com is the leading source for Coca-Cola clocks. You'll find the world's largest assortment of antique Coca-Cola advertising. Something for every collector!

Published December 6th, 2007

Filed in Advertising, Hobby